Google Maps now lets users leave business reviews under a custom nickname instead of their real name. The setting is rolling ...

This post was sponsored by GatherUp. The opinions expressed in this article are the sponsor’s own. If your business has a great local, word-of-mouth reputation but very few online reviews, does it ...

Yelp slapped Google with an antitrust lawsuit that accuses the search giant of leveraging an illegal monopoly to promote its own reviews at the expense of rivals – just weeks after a federal judge ...

Editor’s note: This is the second article in a three-part series about the best practices financial advisers should consider following to properly use client advocacy statements as marketing tools.

Customer reviews are the most influential form of local business content. Surveys routinely reveal that upwards of 90% of consumers read reviews as they search for nearby goods and services. In this ...

You can share the QR code with your customers in your marketing materials or hang it in your store to help them leave you a review. Google Business Profiles has added a new QR code you can use to make ...

"Google is a monopolist." Those were the words written by U.S. District Judge Amit Mehta earlier this month in his landmark ruling against the search giant in the antitrust case brought to the court ...

For any U.S.-based business, a strong digital presence is no longer a luxury—it’s a necessity. At the heart of this presence are Google Reviews. They serve as modern-day word-of-mouth, powerfully ...